Operations in the News Research Paper Example | Topics and Well Written Essays - 500 words

Operations in the News - Research Paper Example For example, top law firms target the rich and large co-operations. The type of service delivered is different. According to Ayers (1), if people want top class service, then they should be willing to pay dearly. Some firms insist on feedback after service delivery and even check on their customers to see how well they are moving on. This sentimental approach creates a good rapport between the consumer and the company. Firms ensure that their products and services are delivered in time (Gillette 1). When their products are delivered in time it shows that they are reliable. It is a clear indication that they are dedicated to serving the consumers. Also, firms that offer services make sure that their employees uphold high discipline standards (Gillette 1). This is in order to ensure that their clients are treated with the respect they deserve. Good employees who display a high level of etiquette create a good working environment, and clients can recommend the services of the firm to their friends and family. This plays out as a leading strategy of marketing as people tend to believe their fellow family members and friends (Gillette 1). Firms also try as much as possible to uphold a good track record and avoid scandals as much as possible. Scandals tarnish the name of the firm and the outcome a disaster. Not only do clients fall back, but also investors to (Miles and Bennett 1). This is merely by the fact that no individual would like to be associated with unlawful acts. So maintaining a good track record helps to keep clients. Firms have different competitive strategies depending on what their core business is. Though different, they relate to each other in an impeccable manner. For example, the use of social media to market products has been taken up by many firms (Miles and Bennett 1). This is because of the emerging trends in the market whereby about 60% of the consumers use social